We consider the West Coast National our hot rod homecoming. It’s officially nicknamed our “Crown Jewel” and for good reason. Hot rods not only flock here from around the United States, but from foreign lands like Canada, England, and Australia. Combine the thousands of colorful car entries with the lushly-landscaped Pleasanton Fairgrounds and you have the perfect setting for a wide open weekend of good times.

This event holds a special significance as it was the first official Goodguys National event back in 1987 and served as the highlight of our first national event series that year under the direction of our late founder Gary “Goodguy” Meadors. Prior to being held in Pleasanton, this event was staged in Merced as the Western Nationals. Combining those two venues, the event has been going strong for over 40 years now and is a hot rodder’s tradition like no other.

Opening day was awesome as you might imagine. A steady stream vintage cars and trucks flowed in all morning, posting up in their favorite spots before getting their daily show polish. Cruising Palm Avenue is a cherished tradition here and this afternoon it was its usual busy self.

But that’s just half the fun! The vendor midway and exhibit buildings filled with the best hot rod parts suppliers in the world provides serious shopping while the swap meet, special exhibits, and Nitro Thunderfest offered unlimited fun.

New this year at the West Coast Nationals presented by BASF is AutoCross racing. Being held for the first time at the Crown Jewel, the staging lanes were full of mega muscle machines racing against the clock. It promises to be intense competition out on the asphalt.

Our media team was on hand to capture all of the opening day action. As you can see, it was a picture perfect start to the weekend!